Since the launch of Channel 4′s annual Comedy Gala in aid of Great Ormond Street Hospital in 2010, we’ve been commissioned  to produce a short series of podcasts recorded with the performers backstage at the O2 Arena to help build awareness of the event in the build up to transmission on Channel 4.

Focussing on iTunes as the no 1 destination for comedy online, we’ve delivered two series of audio podcasts featuring exclusive interviews with the biggest names in British Comedy including the likes of Jonathan Ross, Jack Dee, Jo Brand, Lee Evans, Michael McIntyre and more.

Each series achieved front page editorial on iTunes, featured in the top 10 of the UK Comedy Chart and received 50,000 downloads in the build up to the television transmission.